Strategy games break $100 price ceiling as player spending hits records

Strategy games are quietly reshaping top-tier pricing, proving that the once-untouchable $99.99 ceiling is no longer the limit. The analysis, written by Lera Kalashnikova and Alina Zlotnik and based on AppMagic data, was featured alongside other pieces in AppMagic’s biweekly newsletter. Historically, Strategy has always been a genre driving significant player spending. In 2025, however, […]